PepsicCo Global
MIRINDA 7UP
Scroll ↓
7UP:
Similarly, we were tasked with hitting multiple markets with messaging around how refreshing a 7UP is, while also re-introducing the famous Fido Dido mascot back into the 7UP world. Through the use of slow motion videography in 60 FPS + Animation, we were able to show Fido’s playfulness while exuding the feeling of refreshment.
Mirinda:
Tasked with helping making Mirinda more relevant and top of mind in China, MENA, and EE markets. Utilized market research and tapped into GenZ’s global love of gaming to showcase the feeling of excitement once gets when they take that first sip of Mirinda!